0 to 1 Marketing Newsletter

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NEWSLETTERS TO HELP YOU GET ON THE RIGHT PATH TO HIT PRODUCT-MARKET FIT:

Product-market fit obsession will kill your business 💀
Go-to-market micro-tests: what are they?
$0 to $350K: how this bootstrapped founder did it, and you can too
4 scrappy ideas to get early customers for your tech startups
5 most common launch mistakes that lead to 0 customers
Setting useful marketing OKRs for early-stage tech startups
Next issue? Email requests welcome!

0 to 1 Marketing Newsletter is an actionable resource for founders focused on go-to-market for their first 1-100 Happy Paying Customers.

You can expect:

Frameworks and my learning from applying them at other startups
Replicable examples from startups on their 0 to 1 journey where busy founding team members are running marketing, often just the founder.

Learn from others like you, not later staged startups with well-resourced marketing departments.

The author: 0 to 1 Marketing is written by Sweta Govani, go-to-market expert helping startups get their early Happy Paying Customers on their journey from 0 to $1m ARR. 2x first go-to-market hire. Advised/worked with 100+ founders. Learn about Sweta’s go-to-market micro-tests.